WINNING PACK - Samorani Group Forlì

WINNING PACK

Samorani Group has won the contest for the re-design of Golden Cioc Food Packaging , a well-known reference of Unigrà – Master Martini brands, which is intended for  the Ho.Re.Ca channels (Hotel - Restaurant - Cafè)

This competition has involved all our creatives, graphic designers and copywriters.
It’s been a (hard!) work of strategy, research, branding-development, design and production with the aim to recalling the founding elements of the previous design/ mood, and then to creating both a more actual visual approach and a message which has to be coherent to the representation of the product, both from the aesthetic and from the trading point of view.
Thanks to this new brand outfit, the new pack/ packaging develops/improves/increases all the communicative power of Golden Cioc and its brand.

Samorani’s creativity, experience and team work have been rewarded.

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